...and I'll say it again: The best writing on television is to be found in the commercials.
In recent years we've had the now classic Old Spice guy, the M&M's ("So it's that kind of party!") and Heineken's brilliant The Entrance, (or as I like to call it, a documentary on my life). Heineken returns with their ode to the handlebar mustache.
Oddly enough, this still doesn't inspire me to go out and drink beer, so in that respect it's a failure, but I appreciate the attempt.
I actually know the title and composer of the song playing in the background. That makes me cool. I'll say a rosary for anyone who knows the name and title without looking it up.